Glasses should be a reflection of who you are. For us, that is in our nature-inspired frame line, Soul.

The Soul story begins in 2020, in the heart of the Ozark Mountains, with a goal to offer a higher-quality online experience for the glasses wearer. Soul is influenced and named after some of the most beautiful places in the Natural State – lakes, rivers, caves, mountains, trails and creeks.

Our independent frames are hand-crafted in a small factory using the highest-quality materials. We are proud of our experienced, passionate team of specialists. We are here to help you see, look and feel your best – to Find Your View.

“Inspired by the interests and passions that feed our Soul.”